Georgia’s New Storage Laws: No Signature? No Problem!

Understanding Georgia’s House Bill 934: New Regulations for Self-Service Storage Facilities Introduction In 2023, the Georgia General Assembly passed House Bill 934, bringing significant changes to how self-service storage facilities operate in the state. This bill aims to streamline rental agreement procedures, clarify lien enforcement, and provide clear guidelines for removing stored property. In this…

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Behind Closed Doors: Revealing the Secrets of Self-Storage Success

🎭 In an unexpected twist, Manhattan Mini Storage has transformed six storage units into comedy clubs, breathing new life into the self-storage scene. This innovative move and the launch of their comedy video series “Manhattan Mini-Sets” showcase the industry’s ability to adapt and entertain. But the laughs don’t stop there – from multi-million dollar acquisitions…

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The Illusion of Success: Why Vanity Metrics Mislead in Self-Storage Marketing

The Misconception of Vanity Metrics in Self-Storage In the ever-evolving digital marketing landscape, one term frequently emerges, often misleadingly so: vanity metrics. These seemingly impressive figures, encompassing everything from likes and shares to page views and downloads, are often touted as indicators of success. However, in industries like self-storage, their effectiveness is highly questionable. As…

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Don’t Get Phished! SPF, DKIM, & DMARC Walk Into a Bar…

Leveraging TXT Records for Enhanced Email Security in the Self-Storage Industry Email communication is a vital bridge between self-storage businesses and their customers in today’s digital age. Whether it’s for sending booking confirmations, payment invoices, or promotional offers, the integrity and security of email interactions are paramount. Unfortunately, the ubiquitous nature of email also makes…

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Self Storage Statistics: As Fun As Watching a Pay-Per-View Concert Alone

Squeezing Yellow Submarines: Unearthing Gems in the Self-Storage KPI Mine Unpacking Innovation: The Metrics That Matter in Self Storage In his recent blog post, Casey McGrath, Director of Revenue Management and Marketing for SpareBox Storage, touches on the significance of Key Performance Indicators (KPIs) in managing a self-storage facility. Focusing on Tenant term, Autopay customer…

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