Self-Storage Guru Matt Clark Unveils Hub and Spoke Model Success

In a recent Zoom meeting hosted by OpenTech Alliance, Matt Clark, a self-storage industry veteran with 25 years of experience, unveiled the secrets behind his successful Hub and Spoke model for Store Safe. Clark, who has grown Store Safe from three locations to 28 under his leadership, emphasized technology and communication's significant role in a thriving self-storage business.

Hub and Spoke: A Model for Efficiency and Convenience

As explained by Clark, the Hub and Spoke model involves grouping clusters of self-storage facilities into regions and designating one central hub location. This hub, staffed seven days a week, manages all operations for the surrounding spoke locations, typically within a 45-minute radius. This structure allows for efficient resource allocation and streamlined operations.

Communication is Key: Meeting Customers Where They Are

Store Safe prioritizes seamless customer communication by offering a variety of channels, including phone, text, email, social media, and even Google. Customers can also access 24/7 kiosks for payments, move-ins, and lock purchases, with live help available 14 hours a day. Additionally, website and phone support are available around the clock, ensuring customers can reach Store Safe whenever needed.

Flexibility and Convenience: The New Standard

Store Safe recognizes the importance of flexibility and convenience in the modern self-storage market. Customers have six ways to connect with Store Safe, seven days a week. Hub managers are happy to schedule in-person meetings at any location, and customers can also visit the hub office for face-to-face interaction.

Technology Enables Success: A Glimpse into the Future

While Matt Clark's presentation offered valuable insights into the Hub and Spoke model, it also highlighted the growing importance of technology in the self-storage industry. While specific software applications were not explicitly mentioned, it's evident that Store Safe utilizes various tools to facilitate efficient communication, kiosk functionality, website operations, and overall management. Moving forward, it would be beneficial to gain further understanding of the specific software applications used by Store Safe, providing valuable real-world examples for other self-storage operators seeking to improve their operations.

🔒📚 Hi! I'm Eric Manning, a self-storage operations wizard and lifelong learner. 🗝️ My articles blend industry know-how with a dash of humor and wisdom. Whether you're a storage newbie or a pro, join me as we explore the world of storage, one witty insight at a time! 📦😊🔑