Maximizing Your SpareFoot Listings – Lessons from Global Storage and Extra Space Storage Merely listing your facility on customer acquisition sites like Sparefoot doesn’t guarantee conversions. To truly succeed, consistent follow-up and valuable customer interactions are crucial. By delving into the reservation and follow-up processes of two storage facilities, Global Storage in East Hampton and…
The Necessity of Radical Candor in Organizational Success IntroductionIn today’s business world, clear and honest communication isn’t just nice to have—it’s essential. Recently, an employee at our company mishandled our facility’s operating system settings, causing major disruptions. This incident underscores the urgent need for Radical Candor, a concept from Kim Scott’s Radical Candor, which emphasizes…
The self-storage industry is dynamic, influenced by inflation, interest rates, and natural disasters. Yet, the recent content marketing piece posted on a self-storage industry website is embarrassingly inadequate. If this is the best the industry association can offer, it’s time for a serious overhaul. Hiring a Professional Partner for Your Self-Storage Digital Marketing The article…
In today’s dynamic economic environment, the self-storage sector is proving its inherent resilience despite experiencing the whips and lashes of the broader economy. The sector has seen a steady decline in rental and occupancy rates over the last quarters, primarily driven by elevated interest rates, a slow pace in home sales, and shifting population dynamics….
Profile: John Bauman – Rising Star in the Self-Storage Industry John Bauman, a rising industry professional, is rapidly earning his stripes in the self-storage field. As a Director at the Dallas office of JLL Capital Markets, Americas, he stands out as an active contributor in the industry. Bauman joined the ranks of JLL as part…
Iron Storage, a privately-held company that operates self-storage facilities in six U.S. states, recently unveiled its innovative management software. The new software platform will allow the company to manage its facilities remotely, assuring the maintenance of their high standards for cleanliness, security, and customer service across all locations. Faraz Hemani, CEO of Iron Storage, recognized…
By Eric Manning, Ideo Storage Victory Capital Management Inc. recently strengthened its position in Global Self Storage, Inc. (NASDAQ:SELF) by acquiring 17,139 shares during the fourth quarter, according to its latest 13F filing with the SEC. This acquisition, valued at approximately $79,000, brings Victory Capital’s ownership stake to 0.15% of Global Self Storage as of…
Understanding Georgia’s House Bill 934: New Regulations for Self-Service Storage Facilities Introduction In 2023, the Georgia General Assembly passed House Bill 934, bringing significant changes to how self-service storage facilities operate in the state. This bill aims to streamline rental agreement procedures, clarify lien enforcement, and provide clear guidelines for removing stored property. In this…
Profile Piece: Cherry Ave Self Storage Transaction Overview The Cherry Ave Self Storage facility, a 1,085-unit property in Fresno, California, has been sold for $8.2 million. This strategic acquisition underscores the property’s prime location and the strong demand for self-storage solutions in the area. The transaction closed on May 15, 2024. Property Details Location: 1844…
Noted expert in luxury, customer experience, and building experience-based brands, Antonia J.A. Hock, is on the keynote roster for the upcoming 2024 Napa Self-Storage Owner’s Conference. Organized by the California Self Storage Association (CSSA), the event will take place on May 20 & 21 at The Meritage Resort & Spa/Grand Reserve in Napa, CA. In…
