In a transformative move for the self-storage industry, Storage Structures Inc., a well-established player known for designing, supplying, and installing buildings, is rebranding as Elevate Structures. This rebrand symbolizes a name change and an expansion into the hotel, multi-family, and student-housing sectors while retaining self-storage as its core product line. “We are thrilled to serve…
Understanding Your Self-Storage Customer Acquisition Cost Maximizing profitability in the competitive self-storage landscape hinges on efficient marketing and sales strategies. A key metric that helps gauge this effectiveness is Customer Acquisition Cost (CAC). Understanding CAC and how to calculate it empowers self-storage operators to optimize their marketing spend, attract customers strategically, and, ultimately, drive sustainable…
In significant news emanating from the self-storage archipelago, Go Store It Self Storage has announced the promotion of Evan Stephens from director to chief investment officer (CIO). This significant development was revealed in a recent press release from the company where Evan Stephens’ role was outlined. He will steer the company’s investment strategy with a…
Scott and Christina Meyers, co-founders of a self-storage investment business, take a sentimental stroll down memory lane in this nostalgic but unfocused podcast episode. The husband-and-wife duo spend nearly an hour reminiscing about their journey from single-family rental properties to building a self-storage empire. Podcasts – Self Storage Investing <img src=”https://selfstorageinvesting.com/wp-content/uploads/elementor/thumbs/Self-Storage-Investing-Logo-OG-q3otvft03cqu4i7uxomy24rb379gt50yn170wt63qg.png” title=”Self Storage Investing Logo…
As more mind-numbingly fascinating as watching butter melt, the frenetic world of self-storage financing has found itself a new Sherpa, providing pithy musings amidst the murky marshland of interest rates and refinancing. Adam Karnes, a vice president of The BSC Group, has managed to churn out a piece on navigating the volatile seas of high…
In November 2023, the average price per square foot for self-storage units witnessed a considerable YoY decrease compared to November 2022, dropping by 29% to $1.20. The figure was lower than the average price in November 2019, which stood at $1.21. This downward trend in asking rates reflects a strategic shift by REITs rather than…
As a self-proclaimed industry leader, Inside Self Storage (ISS) is responsible for delivering content that truly innovates and inspires. Unfortunately, their recent blog post on the Arizona Self Storage Association Conference falls short of this expectation, offering little more than a generic, check-the-box approach to content creation. ISS Blog – Make Self-Storage Connections on a…
Amid the neatly stacked boxes and rolling storage doors, a high-stakes drama unfolds in the self-storage sector. Etude Storage Partners LLC, with its eyes set on expanding its empire, has lobbed a third acquisition proposal at the steadfast Global Self Storage. The offer: a crisp $6.15 per share, totaling nearly $70 million—a figure that would…
Firm’s First Acquisition Outside U.S. with Purchase of Self-Storage Asset in Edmonton Suburb Robert Moser-led private equity real estate firm Prime Group puts its strategic visions to practice as it marks its first acquisition outside the United States with a self-storage asset in Canada. IPE Real Assets first reported the news. The asset is a…
Practical Tips for Keeping Your PR Email List in Shape Having a healthy PR email list is crucial for every PR professional. But as highlighted by a column penned by an anonymous PR manager at ZeroBounce, keeping that email list in shape is no easy feat. The piece, featured on @MProfs (MarketingProfs), brings to the…